A study by the U of Wisconsin-Madison News Lab shows that TV news reports


10 minutes to advertising
7 minutes each to sports and weather
2 1/2 minutes to crime
23 seconds to foreign policy
11 seconds to unintentional injury

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4 Responses to “THIS JUST IN………”

  1. And the remaining 9 minutes 56 seconds to Anna Nicole Smith?

  2. I wonder if they get to a facial shot in that 9 minutes and 56 seconds?….. What is unintentional injury?…. Is that an accident?…. I don’t believe in accidents….. I think they are pre-meditated carelessness….

  3. I have to fess-up…. The “pre-meditated carelessness” comment was borrowed from “Brother Dave Gardner”, a classic Southern comedian….. If you haven’t ever – You should take a listen to some of his CD’s……

  4. So, a winning segment would be a combination of all the above including Anna.

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